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Why our world class Net Promoter Score isn’t just a number

Every quarter at Nationwide Hire (WowNow Hire was formerly known as Nationwide Hire) we get in touch with a cross section of our customers and we ask a simple question – “How likely – on scale of 0 to 10 – would you be to recommend us to a friend or colleague?” This results in what’s called a Net Promoter Score (NPS).

Net Promoter Score

NPS is a world-leading metric for measuring customer loyalty and satisfaction. The Net Promoter Score can be as low as -100 or 100+. Any positive score means more customers are willing to recommend you than are not. Based on global NPS standards any positive score or NPS above zero is considered ‘good’, over 50 is ‘excellent’ and above 70 is considered ‘world class’. Generally, if an NPS score is below 0, that tells you that customer satisfaction isn’t that great. An NPS score of 50+ shows that the company puts customer satisfaction as a priority and has many more satisfied customers than dissatisfied ones. An NPS of 70 is typical of the best customer-centric companies where customers are advocates for you and the company benefits from positive word-of-mouth referrals. We also ask customers to tell us a little more about their experiences in dealing with us. Only by asking can we find out where we can improve our customer service.

Nationwide Hire’s Net Promoter Score

Our aggregated Net Promoter score over the past twelve months is 75. That’s over 60% higher than the UK’s leading national tool hire company. We’re always thrilled to know that so many of our customers rate us highly. But, before we get too carried away, our NPS score is not just a number.  It’s a starting place. Knowing where we are and what needs to improve further helps spur our team on. Our most recent quarterly score of 77.5 reflects initiatives we’re putting in place to make sure we’re continually improving.

We’re putting customers first and keeping businesses moving by taking responsibility for solving and avoiding plant, equipment and services problems. With a supplier network of over 9000 UK locations accessing millions of products, we’re on hand to keep your business moving. Construction, Shopfitting, Retail, Events – whatever the challenge, we get it sorted.